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3 Ps of Marketing that cover the WHY, the WHAT, the HOW
#marketing #growth #purposedriven With all the complexities & complications of marketing, it simply comes down to 3 simple Ps that cover...

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Dec 22, 20201 min read
Difference between "customer-obsessed" organizations and all others
A big difference between "customer-obsessed"organizations and all others is, they "lean more" on being "OUTSIDE-IN" while most others...

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Dec 14, 20201 min read
The desire to REDUCE the "speed, time & touches to acquire a user" - is that a blessing or a curse?
For established brands where the "expectation" for the future "experience" has been mostly baked - both functionally and emotionally, the...

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Nov 30, 20201 min read
CREATIVE & MESSAGING -most under-estimated & under-leveraged assets
One of the most under-estimated & under-leveraged assets in driving "paid growth" on platforms like FB, IG etc is your CREATIVE &...

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Nov 30, 20201 min read


Apple's New Operating System Will Kill the Cookie based tracking !
Each fall, Apple releases a new iPhone with the promise that it’s the best iPhone ever. This year’s iPhones are very much iterative. One...

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Oct 15, 20183 min read


Six things you should consider before expanding into new markets
To make your website relevant to whoever is visiting it. Getting the payment details, search terms, language, and legalities right is a...

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Oct 12, 20184 min read


How to avoid common mistakes with basic SEO Checklist & inter-department knowledge sharing sessions
Being actively working in Digital Marketing Industry since last 10 Years, We worked with various industry leaders in Retail, Software,...

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Oct 2, 20182 min read


Track Your Success with Our Social Media Checklist
Our Social Media Health Check includes useful checklists for determining your key audience, content types and essentials for each social...

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Sep 24, 20181 min read
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